Tapia Advertising created a marketing cross promotion for Nevada Auto Sales, Louie’s Pizza and Aaron’s so each business partner could capitalize on the marketing investment. Each business paid for a portion of the registration cards, boxes and posters along with a powerful Television campaign that aired on 4 Colorado Springs TV Stations. One of the many specialties of our advertising approach is to create cross promotions for our clientele. The main advantage for the client is to save money on their advertising investment along with expanding the marketing reach with multiple businesses included in a certain marketing campaign. This stradegy has been extremely effective for our client’s.
Promotion Details For Each Client’s Participation Follows Below.
SCORE BIG BEFORE THE BIG GAME At Nevada Auto Sales, Louie’s Pizza & Aaron’s.
Win A BIG GAME Prize Package – Wide Screen TV, leather couch and love seat And game day Pizza party from Louie’s Pizza!
Promotional Dates December 9, 2013 through January 31st, 2014
Multiple Ways To Win!
Nevada Auto Sales TV Campaign:
- Nevada Auto Sales will air a 30sec TV commercial December 9th through January 16th 2014 promoting the Score Big Nevada Auto Sales Aaron’s campaign on FOX 21 & CW 57.
- Nevada Auto Sales email blast to 13,000 member list every other week during promotion.
- Crazy Herman Facebook posts once per week to register at Nevada Auto Sales and Aaron’s.
- Aaron’s point of purchase posters up at Nevada Auto Sales during promotion.
- Aaron’s customer card handed out to every Nevada Auto Sales customer.
- Aaron’s Fountain and Academy location will hand out event cards to all customers.
- Nevada Auto Sales point of purchase posters up at Aaron’s Fountain and Academy locations during promotion.
- Nevada Auto Sales car display at Fountain location during promotion.
- Cross promotion with Aaron’s call center, eblast, Facebook or social media.
- Promotional tags on any media running.
- Deliver grand prizewinner TV & furniture on Saturday Feb 1st.
- Louie’s Pizza will distribute event cards at all five locations with every pizza – approximately 800 per week per location.
- Louie’s Pizza Facebook cross promotions
- Louie’s Pizza will deliver a pizza party for 12 to the winner.